EXECUTION

"MARKETING ALPHA"= 30-day PROCESS.

Eliminates the “BS”, hype, noise and wrong information about marketing that stops the frustration and failure for "sub-institutional" ($0-$100 million AUM) and "smaller" emerging managers raising assets.
Delivers the MARKETING + FUNDRAISING FACTS: Accurate information and objective insight with frontline intelligence for “manager-specific” marketing and fundraising process execution.
Catalyzes high-integrity independent marketing data and fundraising research from +30 years of experience and skill to enable economical, efficient and effective marketing and fundraising execution.
Fully installs the appropriate marketing process now required in a hyper-competitive and crowded capital raising climate filled with risk-averse, idiosyncratic, stringently selective investors, allocators and intermediaries, who now perform deeply, if not overly, invasive qualitative and quantitative due diligence that has expanded strategically and tactically.
Optimally positions "sub-institutional" and "smaller" emerging managers with “assisted, step-by-step, consistent and appropriate execution of a "manager-specific" marketing process” for raising assets.